From a small, family-owned business to the number one cosmetics company in America, Maybelline New York takes trends from the catwalk to the sidewalk, empowering women to make a statement, explore new looks, and flaunt their own creativity and individuality. Inspired by confident, accomplished women, Maybelline gives you scientifically-advanced formulas, revolutionary textures and up-to-theminute, trendsetting shades effortlessly, affordably, beautifully.

Color Show Lipsticks

Enriched with ultra-care hydrating formula which gives your lips all day hydration. They are anti-oxidant and and heat resistant, which guarantees color integrity and does not even fade in extreme heat and humidity.

Superstay Ink Crayons

SuperStay Ink Crayon is a longwear lipstick crayon available in a range of 12 vibrant matte shades that last up to 8 hours.

Lip Gradation

Available in 8 bright, matte shades, this double-sided lip product will inspire you to experiment with your looks. The color stick at one end will give a gorgeous pop of color while the cushion blender tool at the other end will give a sexy, graded look. 

Creamy Matte Lipsticks

Beautiful creamy matte lip colors that will give a woman the ultimate tool to color her mood.

Powder Matte Lipsticks

Enriched with two times rich saturated powder pigments and honey nectar, Powder Matte is just what your lips have been waiting for!

Color Sensational Lipsticks

With crisper color and a creamier feel, this lip color looks rich and stunning. Available in 20 different shades, you’ll surely find a lip color to suit every outfit, occasion and look.

Loaded Bold Lipsticks

Achieve high-impact color in one saturated stroke with Maybelline’s The Loaded Bolds lipstick. The Loaded Bolds is available in a range of pigment-loaded shades from deep plums and electric blues to vibrant reds and natural nudes.

Superstay Matte Ink

SuperStay Matte Ink Liquid Lipstick gives you a flawless matte finish in a range of over 25 rich tones with up to 16-hour wear.

Sensational Liquid Matte Lip Tints

An intense yet weightless soft matte! It feels so light, it’s like you’re not wearing lipstick at all!

Color Show Intense Crayons

Perfect lips no matter what your shade. High coverage pigment to cover dark, uneven lips. SPF 17 and honey protects from darkening and dryness. Available in 10 intense lip perfecting matte shades. 

Baby Lips Candy Wow And Bloom Lip Balms

Candy Wow : The chubby stick is enriched with Vitamin E that helps keep your lips hydrated for long and keep them protected even in harsh winters.

Bloom : Designed to keep lips protected and moisturized, this lip balm hydrates and renews lips, giving you soft, moist lips, throughout the day.

Alice + Olivia Collection

Two brands synonymous with New York style – fashion designer Alice + Olivia by Stacey Bendet and Maybelline New York -have come together to create a bold makeup collection.

The Colossal Collection

Colossal 24hrs : Water proof and smudge-proof.

Colossal Super Black : Blacker and bolder.

Colossal Liner : Eye-catching intensity and flawless precision

Colossal Mascara : Colossal lashes in one coat.

Colossal Bold Liner : Smudge-proof, water-proof liquid eyeliner that lasts up to 24Hrs.


Hypercurl : Hyperlasting curl from day to night.

Lash Sensational : Now densify every lash for 3X more sensational volume.

Total Temptation : Builds lashes for full and soft volume.

Eye Studio Lasting Drama Gel Liner

Easy instant impact is now available in one stroke. More intense, more long-lasting

Master Chrome Highlighters

A sultry chrome effect for a super luminous highlighter makeup look.

Eyebrow Makeup Collection

Fashion Brow Cream Pencil : This brow pencil gives you the most natural looking brows ever! With the improved formula, you can now have lasting brows up to 12 hours.

Tattoo Brow Gel Tint : 1st ever tinted brow gel for natural looking brows that lasts for 3 days.

TattooStudio Gel Eye Pencil

TattooStudio Sharpenable Gel Pencil is Maybelline’s longest wearing eyeliner yet. It dramatically defines the eyelash line in ultra-intense color and delivers a smooth finish that lasts for 36 hours. 

Eye Shadow Palettes

24k Nudes : Infused with metallic gold pigments.

Nudes : Trendiest natural, barely-there eye makeup look.

Rock Nudes : Shades with intense pigmentation for varied customized eye makeup looks.

City Mini : 6 dramatic shades that are perfect for custom eye makeup looks.

Instant Age Rewind Concealer

Maybelline’s Instant Age Rewind® Eraser Dark Circles Treatment Concealer makes the eye area appear radiant and refreshed in no time. 

The Fit Me Collection

Loose Finishing Powder : Provides the perfect finishing touch to your makeup base.

Foundation : Mattifies and refines pores; leaves a natural, seamless finish.

Concealer : Matches skin tones for an even complexion.

Compact : Mattifies and a poreless-looking finish.

2 Way Cake : No caking, lightweight and with SPF 32 PA+++.

Face Studio Makeup Setting Spray

Lasting Fix Setting Spray will set your makeup look with a matte finish for up to 16 hours.

Color Show Nail Color

With trendy, super stylish shades, these nail colors add oodles of attitude to your overall look.